RESEARCH: CINEMA 16.

Cinema 16 displays both classic and award winning films on DVD. This was put together by Luke Morris who collaborated films from British and European directors to put on to DVD as another platform for viewing them. The DVD was widely successful and sold over 5,000 copies within the first year proving its popularity by the mount of people that bought a copy of the disc. Luke Morris decided to make the DVD as he said "when you think of the number of young short-filmakers working today, there's a captive audience who want to analyse these films." and he wanted people to have the opportunity to view and analyse the short films as many times as they wished and to look at the film from different perspectives. There is now a new section that has been added to the DVD which incorporates American short films with European and British film sector.